Hasta Bangla - kolkata, west bengal

Hasta Bangla is Bengals first Factory E Store that brings to you handcrafted fashion directly from the factory to your doorstep at factory price. Price is less than half of what the market charges due to lack of middlemen and establishment costs. Basically it centralizes master weavers, master tailors, artisans and embroidery craftsmen under one roof for a combined concept of fashion and art. For example: The Dhakai Jamdani is a saree typically procured Bangladesh and then further handcrafted with designer zardosi/ari work. OR A handloom linen saree which is made in Nadia district of Bengali is further hand embedded with Rajastani mirror work. Future products like lehengas, kurtis etc will also have a similar concept. I have my own team of designers under me who create these new concepts. In this day and time, machine made designs like Computer or Machine Embroidery/Prints/Powerloom etc dominate the Indian garment industry. Cheap and easy to make and mostly Imported from China/Vietnam/Thailand/Hong Kong etc. Handmade fashion is only available in high-end boutiques of Big designer brands but are very very expensive. Only for the upper-class and celebrities. Hasta Bangla aims to change the concept by bringing the same craftsmanship at half the price. Although a certain aspect like stitching requires machines, the major part of designer work is handmade. One more concept is that after Hasta Bangla sells a set of stock, the design is never repeated by us ensuring exclusivity. Our products will also bear hand-stitched brand logo as proof of originality. Unlike most products available on the web, our products come with special packaging also.

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